Passadoria

They take, iron and give back. Simple as that.

Passadoria

Passadoria is a brazilian Start-Up which really want to make people's lives a little comfortable. People may think having their clothes always clean and pressed is a luxury – they don't think so and can prove it. The basic idea was to create a clear brand, which cloud talk to customers in a confidence approach with the objetive of showing how easy and cheap the service can be. By using a illustrated design, the logo represents the not-pressed / pressed states and icons presenting the main concepts, all ins a circular e moving shield which gives the idea of repetition.

Client: Passadoria Leva e Traz
Project: Full Brand Pack
Location: São Paulo, Brazil
Categories: Brand, Digital and Graphic Design
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