Barilla is one of the most tradicional companies in the Italian food world. In Brazil, they have a major share on the market place for its quality. So they wanted to create sessions on the road, for people to prove and taste their marvellous recipes and ingredients. For that to happen, a Truck was assembled to spread the word and our job was to design the elements of the its customization project. Special thanks to LOV Agency.
Project: FoodTruck Customization Design
Location: São Paulo, Brazil
Categories: Food, Italian, Mac, cheese, Barilla, Experienza
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